Option 2: Disable Transparent Ads in Edge
Switch to Strict under Tracking Prevention on the page that opens. Load edge://settings/privacy in the browser's address bar. Here is how you enable Strict mode in Edge: Strict mode may cause issues on some sites, but there is an option to add exceptions to make these sites work. Strict mode blocks more trackers on sites. One option that users have is to switch to Strict mode instead. Transparent Ads are displayed only when the Balanced Tracking Protection mode is enabled. 
Option 1:Switch to Strict Tracking Prevention Mode Microsoft Edge users who don't want transparent ads to be displayed in Edge while Balanced mode is enabled, have two main options to disable the functionality. How to disable Microsoft Edge's Transparent Ads feature The full requirements are available here.
Any data collection must meet the Microsoft privacy and data protection policies and comply with all applicable laws and regulations related to the collection and use of personal data. Provide a data dashboard where the user can manage personal data collected by the ad provider. Do not collect user data on receipt of an opt-out header sent by the browser. Ensure ad slots are marked with a unique identifier. Provide browser-consumable metadata on each ad. demand-side platforms), provide users with a clear indication when they are seeing an ad while browsing Privacy Policy must be published on the web at a /.well-known/ location. 
The ability for users to contact the company serving personalized ads. Providers need to meet certain requirements to join the program: In other words: more ads will be displayed to Edge users as the default blocking mode, balanced, won't block these ads anymore. In return, providers are exempt from the balanced tracking prevention option of the Microsoft Edge browser. Microsoft notes that users may "delete or de-identify any previously collected data", provided that the ad provider joined the Transparent Ad program.Īd providers need to join the Transparent Ads Providers program the program requires them to meet the privacy requirements of the program. Besides the ability to look up information, such as the name of the ad provider, the information the provider used to display the ads, and the sites that the ad provider tracked a user on, users get control over their data. Transparent Ad are designed to help Internet users understand "why they're seeing specific ads and where they came from". Transparent Ads are designed "to raise the bra no transparency and control with new privacy standards for personalized ads on the web" according to Microsoft. Microsoft introduced a new feature that it calls Transparent Ads in the latest Microsoft Edge Canary build.
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